#YOUREDOINGITWRONG
Presented by Cachaça 51
I can't believe that we finally made it to the coolest, most hipster neighborhood in New York,
"Guilhermesburgo!"
-No, Williamsburg. -Oh, right.
I've been hearing about it for the last 15 years, this place where broke, young artists can live,
grow their own food on the roof, go to the most underground parties imaginable.
Let's ask for advice, but before that, we need to make ourself look cooler!
Good idea!
I'll ask him.
Pardon me. You must be one of those cool Williamsburg artists.
I'm a tourist - but quite a hipster tourist, as you can see.
And I need some tips. First of all, where do you grow your own food?
I BUY my food at Whole Foods.
Whole Foods, that must be a very unique market here in Williamsburg.
But can you give me advice on underground nightlife here?
-What happened? -That fricking idiot didn't say anything.
We've got to get someone else - how about this guy here. Hey!
You're doing it wrong!!!!!!
Welcome back to #YOUREDOINGITWRONG, the program on which Amigo Gringo
with the support of 51 Cachaça
shows you how to do things right in New York.
Here, tourists learn to see New York the right way, like ordering a caipirinha with cachaça
Today, let's go with a game you all know.
-Hello? -Who is this? -Rogério?
-Rogério from where? -From right next to you! Stop it!
Neckstuyu, Stoppit? I'm not familiar with that city.
OK, the game is called "Stop the Idiot".
First, I'll introduce are girls. Then you'll say which one you saw in the streets
when you visited the most hipsterish New York neighborhood, ok?
[NAMES]
Isabelle, with two l's and an e.
OK, which one did you see on the street in the hipster neighborhood?
OK, hmm, was it Sensuellen?
Stop the idiot! It was a trick question, because
you haven't visited the most hipsterish neighborhoods yet.
It's not Williamsburg - you were doing it wrong!
But here, when you get it wrong, you w-win!
Amigo Gringo will explain your prize.
That's right Eríquio! Many tourists arrive in New York thinking that is the current cool neighborhood
Folks, Willamsburg is a really great neighborhood
but when it was at the height of its hipsterness, YouTube didn't even exist.
What's this famous reputation of Brooklyn?
Because people on the "Cool Frontier" live in Brooklyn.
-The "Cool Frontier"? -Yeah, us hipsters.
You're on the Cool Frontier, or you've already crossed it?
I'm on the Cool Frontier, you know.
That Cool Frontier is always shifting in New York
Look at this article in the New York Times questioning if Williamsburg is losing its cool.
The article is from 2003. Forget about YouTube, that's a year before the Orkut social network was launched.
What happened is what always happens: gentrification.
Artists and hipsters arrived when the rent was affordable
and the turned it into a hipster neighborhood.
Every year that passed, it attracted more wealthy people thinking they were cool,
while they pushed the former residents, and the artists further out.
Real estate developers with a lot of money bought land
and changed the landscape of the neighborhood with luxury condominiums.
Some artists stuck around, the neighborhood is still incredible,
but cool and underground, it is not.
Did you see Whole Foods Market? It's the symbol of gentrification.
You want the real hipster experience? Go to other neighborhoods, like Bushwick
Rogério and Marilene, you'll start your tour at the BogArt, an industrial building
that was turned into galleries and artist studios open to the public.
And one of those artists, Rafael Fuchs, will explain some of the neighborhood's history for you.
Bushwick in the edgy alternative for the art scene in NY.
There are about 80 galleries altogether.
I came here about 12 years ago and was a witness
and I documented also the whole evolution,
I became what it became
and it's very desirable now to many people
because high-tech is moving here
as well as real estate developing here.
But it's still, when you see the urban terrain,
which is still industrial, it's kind of rough to look at.
but wait ten years and it's going to be,
I don't think it's going to be like Williamsburg,
because Williamsburg's location is just by the river,
which allows to build really high buildings
and I think the regulations here are different, but
it's changing a lot.
Now, a tour of the galleries.
And then you'll wander the streets of Bushwick
to see the mix of the old immigrant neighborhood
and the new places, like this record shop.
and this cafe, which just opened in May.
The owner had a successful food truck
it turned into a cafe. Look, they even have Connect Four, that famous kids' game.
but a wood version instead of plastic, reimagined for adults.
[There are also big vintage shops like L Train Vintage]
You'll stay into the night, because you need to visit
the House of Yes
It's a nightclub, it's a bar, and it's a performance space, with shows like...
And you'll end the night in the Syndicated Bar Theater Kitchen
It's a bar...it's a restaurant
and it's a cinema!
But Bushwick is also changing, and that's why it's worth visiting the new Cool Frontier,
Ridgewood - a Polish neighborhood which is gaining more spots like the Topos Bookstore Cafe
a cozy spot that attracts not just hipsters
it even has a book club in Polish for the immigrants that are still predominant in the neighborhood.
NEWYORKESE CLASS
We want to thank Cachaça 51 for supporting the channel
Remember that when you make a caipirinha from another liquor, you're doing...
well, you're a total idiot.
Subscribe to the channel - we've got new videos ever Tuesday and Friday, and you can also watch on Facebook.
And now, your New Yorkese class, with a cocktail of course.
This time, it will have a Brooklyn hipster touch.
I found a recipe for a a cocktail made of cachaça and pale ale -
in this case made in Brooklyn.
First of all, folks, pronounce this correctly:
That's right - a perfect example for you to practice the English "L".
It's not "pay-u ai-u,"
Now, do you think it's crazy to make a cocktail out of beer and cachaça?
That's great, because today's NewYorkese class will be expressions that mean "crazy".
Of course, crazy is the literal translation.
But there's also...Vanessa, today I'll make the drink and you call me crazy in English while I do it, ok?
It would be my pleasure.
Let's do it.
Cachaça with beer?
"Nutty" also means crazy, and there's also...
Bananas are associated with apes, like King Kong,
and apes are also associated with craziness.
That's crazy itself. Poor apes, right? How's it going over there?
-Smells like mint. -OK, now try it!
-Mmmmmm -You're bananas to think I'm bananas.
Thanks to BushwickDaily.com for the help. Recipe from Mapa da Cachaça.
Drink with moderation. Don't share this content with minors.
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