When we launch Splatoon 2 for the first time, we can see a message telling us that
this software may include product placement and advertising, and indeed,
since the release, several product placements and several advertisements have been
put into Splatoon 2.
In a more or less subtle way, and more or less interesting.
In this video, we'll see exactly what they did til now.
On all product placements added in the game,
the most discreet is the one here since the beginning: it's a partnership with Tower
Records, a store specializing in music, but selling other stuff too.
with which Nintendo has made an agreement.
They can sell Splatoon goodies, in particular
the game's music (Splatoon 1) but not only.
They also sell many other things, and by the way, they introduced in Splatoon 2
ads for Tower Records.
So that's the kind of advertising that's pretty much hidden.
It is not expressly written Tower Records on it, but we can see a poster
in Starfish Mainstage
A poster with Tower Records colors, but not written with a language we know
but with the language used in Splatoon's world.
Indeed, it's quite discreet and if you don't know the brand, there's probably no chance
you understand the reference.
And since it's a brand that's not so developed in France, but much more
in Japan.
Well, that makes sense.
And you will see after, for other product placements
most of them are made for Japanese players.
There are more Japanese players than Western players.
most of the other partnerships made with the game have been done
through Splatfest.
For example, a partnership with Mcdonalds for a Japanese Splatfest
where you could choose between nuggets and fries.
I made a video to let you know what i thought about it.
Afterwards, they made a partnership quite similar with UNIQLO, still with Japanese Splatfest.
You could choose between warm clothes like jacket, or warm clothes
like tight t-shirt.
And again, the brand was present and displayed on the Splatfest screen.
A third partnership like that has been done with Nike brand,
and it was not so long ago, again for a Japanese Splatfest.
You could choose between a new pair of shoes against a pair of popular shoes.
And with this partnership, developers
offer us two new pairs of shoes in the game.
Two pairs of shoes with a splatoon vibe kind of looking like an
actual Nike shoes. It was possible to get them
even without being Japanese.
You can still find them in stores.
Today, the last partnership with Splatfest was done with the JAMSTEC institute.
It's a Japanese institute for marine and terrestrial science technologies.
A partnership that has more meaning than brands completely
random as they could have done until there.
This institute is specialized in marine world.
They added a Splatfest linked to this institute and there was
a lot of communication on Twitter in particular.
Between the Splatoon Japan official account and the institute JAMSTEC twitter account.
they've explained a little bit more about different
species that live in the abyss.
The same species we can find in the DLC Splatoon OCTO expansion, coming this summer.
And for once, it's pretty interesting to see that Nintendo is
looking in real facts, and in marine animals that really exist,
well this partnership with this agency research is rather interesting because
we can learn about a lot of stuff.
It shows some credit to Nintendo, because the stories they are telling us
are based on real facts.
Real facts that are explained by a recognized scientific institute.
And it's rather interesting.
Moreover, for this partnership, they even made a modification on the Manta Maria map,
they added a new boat that wasn't there before.
A boat that looks like those used by this institute to explore oceans
And in April, they even introduced a helmet unlockable with Salmon Run.
People working in JAMSTEC use this kind of helmet.
During April 2018, the game got this institute colors.
Especially in Japan with the Japanese Splatfest, who concluded the month.
And personally, that's the kind of partnership I prefer the most in Splatoon 2.
it's a partnership with a meaning to the game. It brings content and
interesting explanations at the same time.
And I prefer this to a Splatfest sponsored by any brand.
The 5th partnership I will speak about
Is the partnership with KOROKORO magazine, who added three new equipments
in the game and only available with the Japanese version.
I already talked about it in a previous video. This Emperor set is coming
from the Splatoon manga.
And to get these equipments you have to buy this magazine.
you will have a code to unlock those equipements in game.
Again, it's a shame that it's only available in Japan.
Guess Japanese players won't complain about it.
And it's a nice partnership that ended again with a Splatfest.
A Splatfest sponsored by KOROKORO magazine. You could choose between
two characters from the Splatoon manga.
Between the main and the Emperor character.
Finally, as we can see, partnerships and product placements,
it's not something scary for Nintendo
Until then, it was mainly on the Japanese servers they were made.
But just when I was recording this video, a new partnership has been announced.
A partnership in Europe and the United States.
With Nickelodeon TV channel.
To set up three European and Americans Splatfest with Ninja Turtles as theme.
And to be very precise, it's about the last Ninja Turtles show
called "Rise of the teenage mutant ninja turtles".
We'll have three splatfests. The first one will oppose Raph vs Leo
The second will oppose Mikey vs Denis, and the last one
will oppose the two winners from the previous Splatfests.
For now, nothing else has been announced with this partnership.
But it's the first time Nindento makes a partnership with more than one Splatfest in a row
and with more than one event, during 3 weeks.
It's actually quite new.
At least, it's bringing some events in Splatoon 2.
Too bad that it's not followed by new equipements.
And by new content.
because it's the kind of Splatfest i like the most.
Anyway, that's my opinion.
Feel free to leave your comment, to like and share this video
if you enjoyed it
It was Evilsquid, I'll see you soon in a next one.
Cya!
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